Fragteam Clean is the premier tool of the Henkel consortium to connect with their main audience, you! Daily tips, quotes, fun facts and a lot of cool illustrations were used to create this fun and helpful brand which helps you with your daily cleaning! For this project, I was the lead visual designer, and my assignment was clear-cut. upgrade and expand on the current illustrations. When I started there was a small icon package and 2 characters in a straight view. In the 3 months, i was on the job we’ve created a broader cast which represents our modern society, an easy-to-use, human shape form which can be placed in numerous poses, several scenes in and around the house and a ton load of social content, illustrations and icons! Thanks Henkel and Wayne Parker Kent for the great opportunity!
